Color Me Home Episode 15: RepcoLite–The Stories Behind the Name

In this special episode of Color Me Home, Betsy and Dan interview Dave and Dan Altena, the 2nd and 3rd generation of presidents at RepcoLite Paints. With 2016 being RepcoLite’s 70th Anniversary, they thought it was the perfect time to sit down and talk about how the business started, how much the paint industry has changed in 70 years, and even how the name “RepcoLite” came about in the first place! It’s a great opportunity to listen in to the stories and realize the commitment required to build a successful business from the ground up!

Episode Outline

  • Introductions (0:47)
  • The History of RepcoLite (1:22)
  • The Origins of the RepcoLite Name (11:35)
  • How the Industry Changed Over 70 Years (16:40)
  • What Does the Future Look Like? (53:24)

Enjoy a Slideshow of Old Photos From RepcoLite’s History!

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